Author = Omar, Nor Asiah
Number of Articles: 1
1. The Influence of Customer Value Co-Creation Behavior on SME Brand Equity: An Empirical Analysis

Volume 13, Issue 2, Spring 2020, Pages 165-196

10.22059/ijms.2019.280005.673611

Nor Asiah Omar; Ahmad Sabri Kassim; Najeeb Ullah Shah; Syed Shah Alam; Che Aniza Che Wel