International Strategic Alliances in the Iranian Home Appliance Industry: A Model of the Perceived Risks for Foreign Partners

Document Type: Research Paper

Authors

Faculty of Management and Accounting, Allameh Tabataba’i University, Tehran, Iran

Abstract

Attracting foreign investment is one of the most important policies of the Iranian government for improving economic conditions. Nevertheless, despite the government and the Ministry of Industry's emphasis as well as the efforts of Iranian companies to attract foreign partners, this is less common in Iranian home appliance industry, which indicates the risks for foreign investors. Accordingly, the present study aims to identify and model the risks that foreign investors face through a Strategic Alliance with local companies in the Iranian home appliance industry. Hence, the Strategic Alliance risks are investigated through semi-structured interviews with 20 industry experts and the use of qualitative content analysis, and next, the extracted factors are validated by the academic and industry experts' views using Confirmatory Factor Analysis (CFA). The final model is proposed using Interpretive Structural Modeling (ISM). The research results demonstrate 9 major risk factors in the formation stage, 13 risk factors in operational stage and 6 risk factors in the termination stage of strategic alliance lifecycle. One of the significant findings of this study is that the political, legal and economic risks of Iran are the main risk factors for foreign companies in all three stages of strategic alliance lifecycle in Iran.

Keywords

Main Subjects


Article Title [Persian]

شراکت راهبردی بین المللی در صنعت لوازم خانگی ایران: مدلی برای ریسک های ادراک شده توسط شرکای خارجی

Authors [Persian]

  • وحید خاشعی
  • ایمان آشفته
  • حسین رحمان سرشت
  • مهدی ابراهیمی
دانشکده مدیریت و حسابداری دانشگاه علامه طباطبائی، تهران، ایران
Abstract [Persian]

جذب سرمایه خارجی از رئوس سیاست های دولت برای بهبود شرایط اقتصادی است. اما با وجود تاکید دولت و وزارت صنایع و همچنین تلاش شرکت های ایرانی برای جذب شرکای خارجی، این امر در صنعت لوازم خانگی به سختی رخ داده است که نشانگر وجود ریسک هایی برای سرمایه گذاران خارجی است. این پژوهش به دنبال شناسایی و مدلسازی ریسک های پیش روی سرمایه گذاران خارجی از طریق شراکت راهبردی با شرکت های ایرانی در صنعت لوازم خانگی ایران است. برای این منظور، با بهره گیری از روش ترکیبی- اکتشافی، ریسک های شراکت راهبردی از طریق مصاحبه های نیمه ساختار یافته با 20 نفر از خبرگان صنعت و با استفاده از روش تحلیل محتوای کیفی، کشف شده و سپس با نظر خبرگان دانشگاهی و صنعت، با روش تحلیل عاملی تاییدی عوامل کشف شده، نهایی و با روش مدل سازی ساختاری-تفسیری (ISM)، مدل نهایی ارائه می گردد. نتایج این پژوهش نشان می دهد که شرکت های خارجی برای سرمایه گذاری در ایران چه ریسک هایی را پیش روی خود می بینند. همچنین، نشان می دهد که بزرگترین دغدغه و نگرانی شرکت های خارجی از سرمایه گذاری در ایران، ریسک های سیاسی، قانونی و اقتصادی است.

Keywords [Persian]

  • شراکت راهبردی
  • ریسک
  • لوازم خانگی
  • سرمایه گذاری خارجی
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