Introducing Strategic Drivers of Innovative Ideas in Active Small and Medium-Sized Enterprises of Different Technological Fields Using a Fuzzy Cognitive Map

Document Type : Research Paper

Authors

1 PhD Candidate in Technology Management, Faculty of Management & Accounting, Roudehen Branch, Islamic Azad University, Roudehen, Iran

2 Associate Professor of Industrial Management, Faculty of Business & Economics, Persian Gulf University, Bushehr, Iran

3 Associate Professor of Sociology, Faculty of Psychology & Social Sciences, Roudehen Branch, Islamic Azad University, Roudehen, Iran

Abstract

Idea generators and investors are always interested in advancing innovative ideas and generating wealth from them. One of the gaps in previous research in this field is the failure to pay attention to different criteria and strategic paths in advancing innovative ideas from various fields. This research introduced a strategy for advancing innovative ideas and identifying the strategic drivers of small and medium-sized enterprises (SMEs) in various technological fields. The indicators were derived from the literature review and expert interviews, and they were chosen using a checklist and interviews to determine their relationships. The fuzzy cognitive map in question was then created using the FCMapper software. Strategic driver indicators related to the advancement of innovative ideas were identified. Thus, it is recommended that idea developers consider these indicators when presenting ideas and that experts and investors consider them when evaluating innovative ideas. According to the findings, the Persian Gulf Science and Technology Park and its ten active fields each have their own strategic paths for advancing innovative ideas.

Keywords

Main Subjects


Article Title [فارسی]

معرفی پیشران های استراتژیک ایده های نوآور در کسب و کارهای کوچک و متوسط حوزه های مختلف فناورانه با استفاده از نقشه شناختی فازی

Authors [فارسی]

  • حسن فقیه عبدالهی 1
  • حمید شاهبندرزاده 2
  • خلیل میرزایی 3
1 دانشجوی دکتری مدیریت تکنولوژی، دانشکده مدیریت و حسابداری، واحد رودهن، دانشگاه آزاد اسلامی، رودهن، ایران
2 دانشیار مدیریت صنعتی، دانشکده کسب‌و‌کار و اقتصاد، دانشگاه خلیج فارس، بوشهر، ایران
3 دانشیار جامعه شناسی، دانشکده روانشناسی و علوم اجتماعی، واحد رودهن، دانشگاه آزاد اسلامی، رودهن، ایران
Abstract [فارسی]

همواره پیشبرد ایده‌های نوآورانه و خلق ثروت حاصل از آن برای ایده‌پردازان و سرمایه‌گذاران از جذابیت خاصی برخوردار می‌باشد. عدم توجه به معیارها و مسیرهای استراتژیک متفاوت در پیشبرد ایده‌های نوآورانه حوزه‌های مختلف از شکاف‌های پژوهش‌های پیشین در این حوزه است. این مطالعه یک مسیر استراتژیک برای پیشبرد ایده‌های نوآورانه و شناسایی پیشران‌های استراتژیک شرکت‌های کوچک و متوسط در زمینه های مختلف فناوری ایجاد کرد. شاخص‌های اولیه این پژوهش از مرور ادبیات و مصاحبه با متخصصان استخراج شد. از میان شاخص‌های اولیه با چک لیست و مصاحبه، شاخص‌های نهایی مورد‌ نظر متخصصان انتخاب و روابط بین آن ها تعیین و سپس نقشه شناختی فازی مربوطه با استفاده از نرم افزار اف سی مپر تهیه شد. شاخص‌های پیشران استراتژیک در پیشبرد ایده‌های نوآورانه شناسایی شدند،  بنابراین توصیه می‌شود که ایده‌پردازان در هنگام ارائه ایده و کارشناسان و سرمایه‌گذاران در ارزیابی ایده‌های نوآورانه این شاخص‌ها را در نظر بگیرند. بر اساس یافته‌های تحقیق، برای پیشبرد ایده‌های نوآورانه پارک علم و فناوری و ده حوزه فعال آن هر کدام مسیرهای استراتژیک منحصر به فرد خود را پیش رو دارند.

Keywords [فارسی]

  • پیشران‌های استراتژیک
  • کسب و کارهای کوچک و متوسط
  • ارزیابی ایده‌های نوآورانه و نقشه شناختی فازی
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